
Firm Profile
From his offices in Durham, Bruce Hoof has practiced law throughout North Carolina for more that 40 years. Over the course of that time, he has come to be recognized within the legal profession as a highly skilled, creative and successful civil litigator. That esteem is reflected by his annually receiving from Martindale-Hubbell, the preeminent peer-rated directory of American lawyers, the highest possible rating [“AV”] it awards.
Bruce received his undergraduate degree from The University of North Carolina at Chapel Hill where he graduated Phi Beta Kappa and in the top 5% of his class. He selected Vanderbilt’s Law School after he was awarded its prestigious Patrick Wilson Scholarship.
In 2017 he began Bruce Hoof Law after having been a partner for 27 years in Hoof Hughes Law, PLLC, a firm he founded in 1989 as Poe, Hoof & Reinhardt.
Bruce’s experience and legal acumen have made him a highly skilled, creative and successful practitioner in the multifaceted, multilayered field of civil litigation. The term “trial lawyer” is inadequate to describe the skill set required to be an effective civil litigator. Rather, the successful representation of clients in civil litigation requires much broader capabilities. Those include knowledge of, and skill at utilizing the details and nuances of the procedural and evidentiary complexities of the various phases of civil proceedings. Bruce has acquired that skill set from his extensive practice which has covered the widest variety of civil matters. Those have enabled him to reliably obtain optimal results for his clients including in his defense of claims against insurance companies and their insureds, and in his recovering compensation for personal injury claimants.
His experience as an insurance defense attorney has enhanced his ability to represent personal injury plaintiffs in two important respects. One has resulted from the Bruce’s frequently being involved in those insurers’ evaluations of personal injury claims which they hired him to defend. That has made him familiar with how those companies’ claims departments evaluate such cases. That allows Bruce to accurately project how such carriers will respond to his clients’ personal injury claims. Additionally, Bruce’s defense of personal injury claims has often required significant study of medical literature and medical records, and it has frequently included his consultation with and deposing medical experts. By that experience Bruce has acquired an unusually sophisticated level of medical knowledge concerning personal injuries. He has been able to utilize that medical understanding to maximize recoveries for his personal injury clients; and to most effectively defend cases asserting such claims.
